Assighnment 3 Brain Wash

http://changethis.com
Seth Godin’s “Brainwash” explains basically that our education growing up was nothing more than an attempt to make us efficient tools for society and lead relatively comfortable lives. Seth has 7, levels, for people who want to be reinvented and successful. They are Connect, Be Generous, Make Art, Acknowledge the lizard, Ship, Fail, and learn. I know, acknowledging the lizard, what? It just basically means to not be afraid to fail or sickout, to ignore the little voice that says don’t, and do. All of these layers make since to me, especially being generous, I have never seen being a generous company, or person fail, it gets you a good name that people well trust and fallow. Ship however does not really make much sense to me, I think he means by ship to simply, try, or attempt even if there is a chance of failure. That’s basically his article


Out of all seven of Seth’s levels, I think the first connect would be the most important, I mean, that is why we are doing these assignments on a blog vs. just doing the simple thing and handing them in on paper. The ability to have others know, what you are doing and see your work. It matters little how spectacular of an artist you may be if nobody has ever seen your work. And with new technology’s such as the internet, and social websites, its easier than ever to show off what you do to everyone in the entire world with but a simple click away. Using technology can get you a huge fan base that can help launch your carrier whatever it may be.
The second most important thing in the list is the generosity aspect of it. I know it may not seem entirely rational to simply, give stuff away, however, things are easier to learn and acquire than ever before in history. Let’s say you want a picture of yourself, all you have to do is take out your phone and take a picture at a mirror, or flip your hand about so that the picture is taken towards you instead of away. However, a few hundred years ago, the only way to get a picture of yourself would be to hire a artist who would spend years and years training in his craft and stand still for several hours as he painstakingly painted every line and shade in a cloth portrait, it could take days, weeks or months to get a good picture of yourself. So it’s important to give your fan base a lot of cool stuff, it’s easy to do, doesn’t cost you much, and they well appreciate it all the more and well be more likely to fallow or use your works instead of somebody else’s.
And finally, acknowledge the lizard, when Seth states it your like what? He obviously thinks this is the most important thing to have to be successful, that’s why he named it the way he did. However I strongly disagree with that idea, and consider it one of the lesser important things to have. But first, the lizard basically means, be brave, in a nutshell, that’s all you need. And if your too afraid to do anything you well of course fail, however, if someone does have a passion, or at the very least a desire to do something, I doubt the lizard well keep them from doing it for very long, no matter how stupid or dumb it may seem, I mean, have you seen some of the junk they sell in infomercials? All levels of Seth’s formula are important to know and apply to anything you do, be it a money making scheme or our schools blog.